Blockchain certification of the traceability of extra virgin olive oil from traditional olive groves
- Type Grupo operativo
- Status In progress
- Execution 2023 -2025
- Assigned Budget 479.882,5 €
- Scope Supraautonómico
- Autonomous community Andalucía; Castilla - La Mancha; Extremadura
- Main source of financing PEPAC 2014-2020
- Project website https://aovetradicional.es
Description
Creation of a blockchain tool that offers consumers confidence and a quality product, produced in traditional olive groves and on farms with economic and environmental sustainability advice.
Objectives
- To gain a deeper understanding of consumer trends in extra virgin olive oil (EVOO) based on production systems and characteristics and discover the elements that inspire confidence in consumers.
- Facilitate the differentiation of extra virgin olive oil from traditional olive groves.
- Promote the digitalization of traceability in product marketing.
- To improve the economic results of traditional olive farms by promoting generational change, the creation or maintenance of companies, assisted cultivation and shared cultivation, and the incorporation of women into the sector.
- Improving the environmental sustainability of traditional olive groves.
Results
- Study of consumer behaviour: level of knowledge about olive oils, consumer perception of quality and confidence inspired by certain attributes of olive oils and extra virgin oils.
- Characterization of traditional olive groves.
- Creation of the adaptable blockchain tool for certification of the entire value chain, establishment of the certification and labelling specifications.
- Creation of an advisory module on the economic management of farms and development of specific advice aimed at young people and women.
- Recommendations on adaptation and mitigation of climate change, use of inputs and natural resources and development of renewable energies.
Contact information
upa@upa.es
Coordinators
- Unión de pequeños agricultores y ganaderos (UPA)
- Wealize S.L.
- Migasa aceites S.L.U
Collaborators
- LIDL supermercado SAU
Beneficiaries
- Unión de pequeños agricultores y ganaderos (UPA)
- Wealize S.L.
- Migasa aceites S.L.U
Outsourced
- Universidad de
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