CPAER organizes a conference on direct sales of organic products and e-commerce
Description
The Council for Organic Agricultural Production of La Rioja (CPAER) has organized the conference "Opportunities for direct sales of organic products through electronic commerce" , which will be held on September 10, 2025, in the Seminar Room of the ICVV administrative building (La Grajera, Logroño) .
The activity is specifically aimed at organic operators registered with the CPAER and seeks to offer practical tools to boost direct marketing through digital platforms, addressing regulatory, logistical, and strategic aspects.
Program
- Welcome and introduction
- Electronic invoicing obligation in 2026 (Verifactu) . Digital Kit opportunity.
- Logistics and direct sales challenges
- CPAER eCommerce project proposal
- Question and dialogue time
Speakers
- Hugo Martínez Lacalzada , founder of Sembrando Oportunidades and Plant on Demand Coop .
- María Gloria Sáenz Romo , manager of CPAER.
This meeting is organized by CPAER , in collaboration with the Government of La Rioja and Plant on Demand Coop .
The event aims to serve as a meeting point for discussing the challenges and opportunities of e-commerce in the organic sector , with a view to leveraging new regulations and digital tools to improve the competitiveness of Riojan producers.
Event details
- Date: September 10, 2025
- Hours: 5:30 PM to 7:00 PM
- Location: Seminar Room, ICVV administrative building (La Grajera, Logroño)
- Addressed to: CPAER ecological operators
- Registration: via email at solicitud@cpaer.org or by calling 941 289 451 (Laura)